‘Christmas Time is Here, Baby!’ A Soulful Christmas benefiting the Maiden Foundation

The Maiden Foundation hosted the 17th Annual Soulful Christmas at the Winspear Opera House featuring multi-GRAMMY Award nominee KEM and Dallas’ own Britney Holmes. This year also marked 20 years of community service and impact for The Maiden Foundation, founded by twin brothers Terrence and Tim Maiden.

What began as a small gathering to collect toys for families facing difficult times during the holiday season has grown into one of Dallas’s most anticipated holiday traditions that beautifully blends soul, spirit, and giving. “Soulful Christmas originated as a simple holiday dinner with friends and family 17 years ago to give back. To see it evolve into being hosted at the Winspear Opera House is unimaginable,” said Terrence Maiden, chair of The Maiden Foundation. “Our mission has always remained the same, to improve the lives of those within our community. Soulful Christmas is a meaningful experience and a beautiful way to celebrate the holiday season with friends and colleagues.”

A Soulful Christmas has always been a tradition rooted in giving. Proceeds benefit Harmony Community Development Corporation and Austin Street Center, two organizations leading essential work in food security, counseling services, and support for individuals experiencing homelessness. This year’s celebration is presented by Truist Bank in partnership with the AT&T Performing Arts Center and continues a legacy of uplifting families, celebrating the season, and bringing the community together through music and purpose.

At The SMG Report, we’re privileged to cover much of the work of The Maiden Foundation as it manifests in uplifting the community through economic growth and programming. The Soulful Christmas celebration began in Terrence’s home and in its second year at the Winspear Opera House, the impact of The Maiden Foundation grows with each year.